Artificial intelligence

Scientific journal

ISSN 2710-1673

ONLINE: ISSN 2710-1681

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Выявление аномального поведения пользователя системы контекстной рекламы

Chertov O.1, Malchykov V.1, Pavlov D.1, Alexandrova M.1
1 National Technical University of Ukraine «Igor Sikorsky Kyiv Polytechnic Institute»

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UDC: 004.942
Publication Language: Ukrainian
Stuc. intelekt. 2010; 15(4):476-483

Abstract: In current paper Internet-advertizing market, contextual advertising in particular, is considered; interaction between subjects and objects of the Internet-advertizing process is formalized. Relationship analysis results in possible fraudsters’ behavior models construction. Nondiadic wavelet-transform use for the users’ abnormal behavior detection is demonstrated.

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